Crabtree & Evelyn Christmas Made With Magic

Concept and gifting range

Our brief was to develop a seasonal theme and designs for the entire range of Personal Care, Home Fragrance and Fine Foods gifts for Christmas.

Inspired by the sourcing, discovering and blending of botanicals that Crabtree & Evelyn are famed for, the theme is a magical production line bringing seasonal ingredients and joyful, festive memories together.

From decorative tins to vibrant boxes, each product depicts a unique and magical part of the production line, the invented story behind each product, or a collection of festive items boxed and ready for Christmas.

Having imagined a process for each product, our ideas and sketches were handed over to Thibaud Herem, who illustrated them beautifully.


Crabtree & Evelyn


Concept, Packaging Design and Art Direction


Thibaud Herem